Vol. 3 No. 2 (2025): July, Journal of Management Entrepreneurship and Tourism (JMET)

Articles

• The Role of Digital Marketing Social Media Tiktok, Instagram, Twitter on Purchasing Decisions on Gacoan Noodles

  Sahlaa Tsabitah, Muhammad Aditya Perdana, Erna Apriani, Indra Permana, Abdul Latif

  188-197

  Abstract View: 531, DOI : https://doi.org/10.61277/jmet.v3i2.173
  
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• Analysis of Digital Marketing Live, Promotion, Short Video Strategies on Gen Z Skincare Purchasing Decisions

  Muhamad Novreysa, Aura Puspaningrum, Erna Apriani, Indra Permana, Abdul Latif

  198-210

  Abstract View: 431, DOI : https://doi.org/10.61277/jmet.v3i2.174
  
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• Digital Marketing’s Big Potential on Tiktok Platform: Users, Audiences, And Social Media Competitions

  Putra Karunia, Dewi Rahmawati Cahyaningrum, Erna Apriani

  211-221

  Abstract View: 558, DOI : https://doi.org/10.61277/jmet.v3i2.175
  
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• Analysis of The Effectiveness of Cloud-Based Operations Management in Digital SMES

  Widia Febriana, I Nyoman Yoga Sumadewa, Rini Anggriani, Zahrah Zahrah

  222-235

  Abstract View: 702, DOI : https://doi.org/10.61277/jmet.v3i2.198
  
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• Community Empowerment Strategies in Developing Sustainable Marine Tourism at Kahona Beach

  Amrullah Amrullah, Muhammad Adi Junaidi, Yogi Birrul Walid Sugandi

  236-249

  Abstract View: 324, DOI : https://doi.org/10.61277/jmet.v3i2.205
  
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• Improving Community Welfare Through Community-Based Ecotourism Development in Banyu Biru Tourism Area, Pasuruan

  Purwaningrm Puji Lestari, Dies Nurhayati, Mochamad Taufiq

  250-261

  Abstract View: 257, DOI : https://doi.org/10.61277/jmet.v3i2.206
  
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• The Use of Machine Learning in Social Media Sentiment Analysis: Communication Strategies in The Digital Age

  Noviansyah Noviansyah, Bambang Krismono Triwijoyo, Neny Sulistianingsih

  262-271

  Abstract View: 373, DOI : https://doi.org/10.61277/jmet.v3i2.216
  
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• Governance and Community Perceptions in Ly Son Island and Sa Huynh Beach Area, Quang Ngai Province, Vietnam

  Vinh Phan Vinh

  272-288

  Abstract View: 286, DOI : https://doi.org/10.61277/jmet.v3i2.220
  
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